Nonprofit Sample OKRs
Effective fundraising and development ensure long-term sustainability for non-profits. Set clear OKRs to drive donor engagement, secure funding, and maximize impact.
1
Improve donor retention rate from 60% to 75%
2
Increase the number of personalized donor touchpoints from 3 to 5 per year.
3
Achieve a 90% open rate on donor communication emails.
1
Secure at least 5 new corporate sponsorships
2
Apply for 15 new grants with a success rate of at least 30%
3
Increase grant funding by 25% compared to the previous year
1
Increase online donations by 40%
2
Grow social media following by 30%
3
Achieve a 5% conversion rate on fundraising campaign landing pages
1
Launch a donor appreciation program and recognize at least 100 donors publicly.
2
Send personalized thank-you messages to 100% of donors within 48 hours
3
Conduct 4 donor appreciation events per year
1
Secure at least 10 new major gifts of $25,000 or more
2
Establish relationships with 50 high-net-worth individuals
3
Achieve a 20% conversion rate on major gift asks
1
Host at least 3 large-scale fundraising events with 300+ attendees each.
2
Raise at least $250,000 from event-based fundraising.
3
Secure 10 event sponsorships of $10,000 or more.
1
Recruit 200 new recurring donors
2
Achieve an average recurring donation amount of $50 per month
3
Reduce churn rate of recurring donors to below 5%.
1
Increase the grant approval rate from 25% to 40%
2
Develop 5 standardized grant proposal templates for efficiency
3
Conduct quarterly training sessions for grant writers
1
Establish 10 new partnerships with philanthropic organizations
2
Increase the number of joint grant applications by 50%
3
Secure at least $500,000 in funding through partnerships
1
Implement a donor analytics system to track engagement and donations
2
Use predictive analytics to increase campaign effectiveness by 30%
3
Reduce donor acquisition costs by 20%
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Delivering meaningful impact requires well-structured programs. Set OKRs to measure success, improve outreach, and enhance service effectiveness.
1
Increase the number of beneficiaries served by 30%
2
Launch programs in 3 new underserved communities
3
Develop 2 new service offerings to meet emerging needs
1
Conduct 5 impact assessment studies
2
Implement a real-time data tracking system for program performance
3
Achieve an 85% satisfaction rate from program participants
1
Establish 10 new partnerships with local NGOs and community groups
2
Conduct 4 joint programs with partner organizations
3
Secure $100,000 in funding through collaborative projects
1
Increase volunteer participation by 40%
2
Conduct 20 community outreach events
3
Grow program-related social media engagement by 50%
1
Train at least 200 volunteers annually
2
Develop and launch 5 new training modules
3
Achieve a 90% satisfaction rate for volunteer training
1
Launch a digital platform for program applications and tracking
2
Reduce administrative workload by 30% using automation
3
Implement an online learning system for beneficiaries
1
Reduce program operational costs by 20%
2
Increase program funding efficiency by 15%
3
Conduct quarterly reviews to optimize spending
1
Launch 3 advocacy campaigns targeting policy changes
2
Increase media coverage of advocacy efforts by 50%
3
Grow petition sign-ups to 100,000 supporters
1
Establish mental health support services for 5,000 beneficiaries.
2
Train 50 staff members in trauma-informed care
3
Develop 3 self-help toolkits for beneficiaries
1
Secure multi-year funding for at least 3 major programs
2
Develop a sustainability roadmap for each program
3
Increase non-restricted funding by 25%
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Strong messaging and outreach amplify a non-profit’s mission. Use OKRs to boost engagement, increase visibility, and strengthen donor relationships.
1
Grow social media followers by 40%
2
Achieve a 25% increase in website traffic
3
Improve email open rates from 20% to 30%
1
Publish 12 impact stories from beneficiaries
2
Produce 5 high-quality videos showcasing success stories
3
Achieve 10,000+ video views per campaign
1
Publish 50 blog posts annually
2
Increase blog engagement by 30%
3
Grow the nonprofit’s email subscriber list by 25%
1
Improve domain authority by 10 points
2
Reduce website bounce rate to below 50%
3
Rank in the top 5 Google search results for 5 nonprofit-related keywords
1
Achieve a return on ad spend (ROAS) of at least 5:1
2
Reduce the cost per lead (CPL) by 20%
3
Generate at least 1,000 new donors through paid campaigns
1
Secure 15 media mentions in reputable news outlets
2
Publish 5 op-eds in leading publications
3
Organize 3 press conferences or media events
1
Increase average engagement rate on social media posts by 30%
2
Conduct 20 live Q&A sessions with nonprofit leaders
3
Launch a viral hashtag campaign reaching 500,000+ people
1
Conduct a brand perception survey with 1,000 responses
2
Redesign branding materials for a consistent message
3
Achieve 80% brand recall among stakeholders
1
Recruit 50 brand ambassadors
2
Train ambassadors to conduct at least 500 community outreach activities
3
Track and report at least 100 successful ambassador-led engagements
1
Launch an internal newsletter with a 70% open rate
2
Improve volunteer and employee satisfaction with marketing support by 25%
3
Develop 10 internal training sessions on nonprofit storytelling
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Building a dedicated team is key to success. Set OKRs to improve recruitment, enhance training, and boost employee and volunteer retention
1
Increase employee satisfaction score from 75% to 90%
2
Conduct quarterly feedback surveys with a 70% response rate
3
Reduce staff turnover rate by 15%
1
Reduce time-to-hire from 45 days to 30 days
2
Increase qualified applicant pool by 40%
3
Achieve a 90% offer acceptance rate
1
Develop and implement 10 new training modules
2
Ensure 100% of employees complete at least one professional development course
3
Launch a mentorship program for 50+ employees
1
Increase diverse hiring by 30%
2
Conduct DEI training for 100% of staff and volunteers
3
Improve DEI score in employee surveys by 20%
1
Increase volunteer retention rate from 50% to 70%
2
Conduct 4 major volunteer appreciation events per year
3
Develop an onboarding process to reduce volunteer dropouts by 25%
1
Implement 360-degree feedback for all employees
2
Ensure 100% completion of annual performance reviews
3
Launch a real-time recognition platform for staff and volunteers
1
Implement an HR management system to automate key processes
2
Reduce manual administrative workload by 30%
3
Achieve a 90% adoption rate of new HR software
1
Provide mental health resources to 100% of employees
2
Organize at least 12 wellness activities per year
3
Increase participation in wellness programs by 50%
1
Enroll 50 employees in leadership training programs
2
Increase internal promotions by 25%
3
Develop a leadership pipeline for key nonprofit roles
1
Ensure 100% compliance with employment regulations
2
Conduct bi-annual HR audits
3
Provide legal and compliance training to all managers
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Efficient operations and financial management drive sustainability. Use OKRs to optimize processes, ensure compliance, and enhance resource allocation.
1
Increase reserves by 20%
2
Reduce unnecessary expenses by 15%
3
Secure multi-year funding agreements for at least 3 programs
1
Publish annual reports with 100% compliance
2
Reduce accounting errors to below 1%
3
Achieve a clean external audit with no major findings
1
Reduce overhead costs by 10%
2
Implement bulk purchasing to save at least $50,000 annually
3
Optimize office space utilization to cut costs by 20%
1
Implement a cloud-based document management system
2
Reduce IT downtime by 50%
3
Train 100% of employees on new tech tools
1
Develop and implement a comprehensive risk assessment plan
2
Train staff on risk mitigation strategies
3
Reduce financial fraud risk through enhanced controls
1
Reduce procurement processing time by 30%
2
Increase supplier diversity by 25%
3
Improve inventory management to reduce waste by 20%
1
Reduce energy consumption by 15%
2
Implement a recycling program in all nonprofit offices
3
Source 50% of office supplies from sustainable vendors
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The Grantmaking team ensures funds are allocated effectively to maximize impact. Their OKRs focus on streamlining the grant process, improving transparency, and increasing the effectiveness of funded programs.
1
Reduce the average grant review time from 8 weeks to 5 weeks.
2
Automate 70% of the application screening process by Q3.
3
Increase applicant satisfaction score from 80% to 90%.
1
Develop a standardized impact measurement framework by Q2.
2
Ensure 90% of grantees submit impact reports on time.
3
Increase the percentage of funded projects achieving target impact from 75% to 85%.
1
Conduct quarterly feedback sessions with at least 80% of grantees
2
Improve grantee satisfaction rating from 85% to 95%
3
Launch an online resource hub for grantees by Q4.
1
Increase the number of grants awarded to underrepresented communities by 25%.
2
Diversify funding sources to reduce dependency on top 3 donors by 20%.
3
Secure at least 3 new strategic partnerships for funding opportunities.
1
Reduce grant disbursement time from 6 weeks to 4 weeks.
2
Implement a digital fund tracking system by Q2.
3
Achieve a 99% error-free disbursement rate.
1
Publish 100% of grant decisions on the nonprofit’s website
2
Conduct 2 public webinars explaining the grant selection process
3
Improve donor and stakeholder satisfaction from 80% to 90%
1
Establish partnerships with at least 5 other grantmaking organizations.
2
Co-fund 3 major initiatives with external funders.
3
Create a shared best practices guide for collaborative funding by year-end.
1
Provide mentorship to 100% of new grantees.
2
Conduct 5 training sessions for grantees on financial sustainability.
3
Increase grantee retention rate from 70% to 85%.
1
Increase grant applications from new organizations by 30%
2
Translate grant application materials into 3 additional languages
3
Launch a targeted social media campaign reaching 50,000 potential applicants
1
Reduce manual data entry by 80% with automation tools.
2
Increase grant committee participation rate to 100%.
3
Conduct 2 annual training sessions for grant reviewers.
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The IT Operations team ensures the nonprofit’s technology is secure, efficient, and scalable. Their OKRs focus on improving system reliability, cybersecurity, and digital transformation.
1
Maintain 99.9% uptime for all critical systems.
2
Reduce system downtime incidents from 5 per quarter to 1
3
Implement automated system monitoring by Q2
1
Complete cybersecurity training for 100% of staff
2
Conduct quarterly security audits with zero critical vulnerabilities
3
Implement multi-factor authentication for all user accounts
1
Reduce IT ticket resolution time from 48 hours to 24 hours
2
Increase IT helpdesk satisfaction score from 85% to 95%
3
Implement a chatbot to handle at least 50% of common IT requests.
1
Migrate 90% of legacy systems to the cloud by Q4
2
Reduce on-premise server costs by 40%
3
Train 100% of IT staff on cloud management best practices
1
Implement a centralized data management platform by Q3
2
Ensure 100% compliance with data privacy regulations
3
Increase data accessibility for teams by 50% through dashboard automation
1
Identify and automate 5 manual IT workflows
2
Reduce manual IT administrative tasks by 60%
3
Implement an AI-driven ticket prioritization system by Q2
1
Reduce IT operational costs by 20% without affecting performance
2
Renegotiate contracts with at least 3 major IT vendors for better pricing
3
Increase utilization of existing software tools from 70% to 90%
1
Ensure 100% of remote employees have secure VPN access
2
Reduce IT-related remote work issues by 50%
3
Implement a self-service IT knowledge base for remote staff by Q3
1
Implement a new team collaboration platform with 90% adoption
2
Reduce email dependency by 30% with real-time messaging tools
3
Conduct 3 training sessions on digital collaboration best practices
1
Develop and test a disaster recovery plan for all critical systems
2
Reduce system recovery time from 6 hours to 2 hours
3
Conduct 2 organization-wide IT security drills annually
