Digital Marketing

Reduce the bounce rate of our website
Key results
1
Improve design and content navigation by the end of Q2
2
Reduce the page loading time by 50 %.
3
Add attractive graphical and videos content to 20% of the pages by the end of Q1
Enhance digital marketing
Key results
1
Stay connected with prospects and customers, sending them customized newsletters or offers based on their profiles.
2
Increase the traffic to the website from 10k to 15k through ppc advertising.
3
Generate 10% more lead through affiliates marketing
Launch ppc and ads campaign to increase website traffic
Key results
1
Run ppc campaign on google adword for targeted keywords
2
Create a promotion on facebook and generate 12k traffic to the website
3
Run Ads on youtube and generate 10k traffic to the website
Increase the inbound leads to website
Key results
1
Increase the organic search leads from 20 k to 30 k.
2
Increase the leads through paid promotions from 50 k to 70 k.
3
Generate 30% more leads through social media
Improve search engine optimization (SEO)
Key results
1
Conduct an SEO audit and implement recommended improvements by Q1
2
Increase organic search traffic by 20% in Q2
3
Achieve a top 3 ranking for target keywords in Q3
Increase website conversion rate
Key results
1
Launch a website redesign that improves user experience by 25% in Q1
2
Improve website conversion rate by 10% in Q2
3
Launch A/B tests that improve website conversion rate by 5% in Q3
Expand email marketing program
Key results
1
Launch a email marketing campaign that generates at least 500 leads in Q1
2
Improve email open rate by 10% in Q2
3
Improve email click-through rate by 15% in Q3
Enhance social media presence
Key results
1
Launch a social media advertising campaign that generates at least 5,000 followers in Q1
2
Improve engagement rate by 15% in Q2
3
Launch a social media influencer program that generates at least 10,000 mentions in Q3
Increase online sales
Key results
1
Launch an e-commerce platform that generates at least $100,000 in sales in Q1
2
Improve online sales conversion rate by 10% in Q2
3
Launch a retargeting campaign that generates at least $50,000 in sales in Q3