Sales Manager/ Sales Director

Sales Manager/Sales Director is responsible for managing sales teams, set strategy for the team, meet quotas, assist with sales enablement, mentor and coach sales executives. The primary responsibility for a sales manager is to enable their team to achieve the set quotas/target, but sales managers also need to ensure they are building their team, retaining talent and providing opportunities within their team for future growth.

Sales managers play a key role in mentoring their team and coaching them through the sales process especially supporting Account Executives in complex deals.

It is important for Sales Managers to clearly set their goals for their teams and track the goals to ensure their team is going in the right direction. OKR methodology could help Sales Managers with setting clear simple goals that align with organization strategic goals and at the sametime provide the flexibility needed to set strategy for their own team needs.

OKR methodology is the most popular goal manager and strategy execution especially across organizations that are trying to achieve fast growth.

Sales Managers need a tool to manage their goals and continuously track the progress of these goals. OKRify, a OKR software built in Salesforce for Salesforce users could be an ideal tool that enables Sales Managers to the next level as they can manage their goals for teams and individuals right in salesforce.

Sales managers and their teams can efficiently track the goals in the same platform where to do most of their regular tasks. Managing goals right in salesforce will also ensure the goals are well adopted by the team and OKRify provides many features that will help Sales managers efficiently manage their goals in Salesforce such as

  • Automated KR progress update based on Salesforce objects such as lead, opportunities
  • Ability to create team and individual OKRs
  • Ability to create key results that are linked with other objectives and key results
  • Manage all objectives in one central hub
  • Objective and team hierarchy to check goal alignment with company objectives

Here are some example OKRs for Sales Manager/Sales Director. These OKRs are also available in OKR software, OKRify and can be easily copied with a single click

Grow Sales Through our Channel Partner
Key results
1
Establish partnership with 20 new channel partner
2
Provide additional 10% commission to channel partner, who achieve target value above $70000
3
Increase the revenue from $1 M to $2 M through channel partner
Achieve $2 M in new Annual recurring revenue (ARR)
Key results
1
Increase deal size by 5%
2
Increase the conversation rate of MQLS to opportunity from 20% to 25%.
3
Increase opportunity win rate by 10%
Implement an effective tactics to increase the customer retention
Key results
1
Decrease customer churn to <1% by Q2.
2
Reduce the customer service response time from 48 hrs to 12 hrs
3
Improve the product quality through customer feedback by end of Q3
4
Offer special deals to at risk customers
Objective Grow our business in Asia region
Key results
1
Grow our revenue to $20M in Asia
2
Generate MQLS from 300 to 500
3
Launch new products
4
Reduce the churn to 4% in Asia
Increase sales revenue by 20%
Key results
1
Increase sales team's closing rate by 15%
2
Increase the average deal size by 10%
3
Increase the number of new accounts acquired by 25%
Improve sales team's performance
Key results
1
Increase sales team's productivity by 15%
2
Reduce sales team's turnover rate by 10%
3
Improve sales team's training and development program
Enhance customer satisfaction
Key results
1
Increase customer satisfaction score by 15%
2
Increase repeat business from existing customers by 20%
3
Reduce customer complaints by 10%
Develop and implement sales strategy
Key results
1
Conduct market research and identify new sales opportunities
2
Develop and implement a sales strategy to target new market segments
3
Increase sales from new market segments by 20%